Smart Strategies for Casino Expansion in a Changing World
As Seen in Casino Design Magazine: "Nips, Tucks, Dollars, & Cents" - HBG's Strategies for Casino Expansion in Today's Changing World
In a time of record-setting gaming revenues but persistent economic headwinds, the stakes for casino resort development have never been higher. That’s why we're proud to share that HBG Design President Nathan Peak is featured as a key voice in Casino Style Magazine’s latest article, “Nips, Tucks, Dollars & Cents,” exploring how savvy operators and designers are rethinking renovation and expansion strategies in today’s unpredictable environment.
The article outlines how operators across the country—both commercial and tribal—are navigating inflation, shifting tariffs, labor challenges, and supply chain unpredictability. Nathan Peak offers insight into how HBG Design is helping clients move forward with confidence through phased development, data-driven flexibility, and proactive sourcing strategies. As Nathan notes,
“Flexibility is built into our process, but it hinges on having a strong communication chain among the owner, architect and contractor.”
With a deep portfolio of hospitality and gaming projects across the U.S., HBG Design is uniquely positioned to guide clients through capital investment decisions that balance guest experience with economic resilience. Whether it's identifying high-performing zones within a casino footprint, maximizing revenue-generating amenities, or phasing construction to match market conditions, our integrated team of architects, interior designers, and procurement experts helps clients transform challenges into opportunities.
Read the full article to learn how HBG Design is shaping the next generation of resort experiences.
Rain Rock Casino breaks ground on new addition
KDRV NewsWatch 12 covered the Ground Breaking Ceremony.
Updated
Yreka, CA - Today the Rain Rock Casino in Yreka broke ground to begin its transformation from a pit stop casino to a travel destination. The future of the casino will provide more stability to Siskiyou County and the Karuk Tribe.
The project is being designed by HBG Design, a nationally recognized entertainment design firm.
Projected to be complete in 2024 the Rain Rock Resort will feature more than 80 rooms, VIP cabins, a luxurious pool, and a convention center. Mayor of Yreka Duane Kegg says the addition will create more jobs and circulate more money into the city of Yreka.
“For every dollar spent in Yreka, 75% will be will get recirculated back into this community so it’s huge. For them to expand on this just means more value for the city of Yreka. Bringing people that would not normally stop in Yreka are now stopping in Yreka so it’s huge all the way around,” says Kegg.
This addition will create a better sense of community and develop economic growth for Siskiyou County. changing the city in a very positive way. Chairman for the Karuk Tribe Buster Attebery says they need jobs in Siskiyou County and the building of this resort can help be a solution.
Rain Rock breaks ground - Rain Rock Casino shares their vision for an expanded gaming destination.
“It’s a great opportunity to create more jobs in Siskiyou County and more opportunities for the people who live here and the people that want to come back to this beautiful place,” says Attebery.
According to the Mayor, the small town will explode with this destination resort, it will help with tourism and expose the beauty of northern California.
Attebery says this project will be a positive change for the county, community, and tribe. “The ultimate goal is to make Siskiyou County and the city of Yreka a better place and make some contributions to those efforts and most of all a way of self-sufficiency for the Karuk Tribe,” says Attebery.
This addition would allow the tribe to be more self-sufficient and self-governing. Bringing economic support to the community and Siskiyou County overall. They hope this project will turn the city and casino from a pit stop to a full-on travel destination.
Rain Rock breaks ground
