An ACM-Nominated Theater! Lucas Oil Live at WinStar

ACM-Nominated Lucas Oil Live Theater is a symphony of entertainment and design excellence. See more at the Academy of Country Music Awards

WinStar World Casino Resort's Lucas Oil Live received a nomination as 'Casino of the Year-Theater' by the 59th ACM Awards. Country music is a cornerstone of WinStar's vibrant performance schedule at Lucas Oil Live. 

HBG Design proudly introduces Lucas Oil Live at Winstar World Casino & Resort in Thackerville, Oklahoma. The 6,500-seat amphitheater-style arena, housed within a 250,000-square-foot facility, is not merely a space for performances; it’s an immersive journey. Every element is designed to build on the energy that will be coming from the concerts within. The exterior’s angled glass offers an unobstructed view of the thematic soundwave motif. The dynamic LED-lit concourse mirrors the rhythmic flow of music.  The rock and roll aesthetics, infused into the color palette and materials, create an atmosphere inspired by amplified music. Beyond the performances, Lucas Oil Live introduces Session House Gastropub, seamlessly connecting with the resort’s newly opened Spa Tower Hotel.

ACM-Nominated Lucas Oil Live Entertainment Venue Pre-function Space Design

Drawing from imagery associated with charting sound, including graphic equalizers, sound waves, and instruments measuring amplification, every element reflects a connection to the world of music.
The concourse, a dynamic focal point, features LED lighting with a distinctive fin, angled glass pronounced on the exterior, offering an unobstructed view to the thematic soundwave motif.

Entertainment Venue Exterior Design

Entertainment Venue Interior Design

Lucas Oil Live Stage

Concert Venue VIP


Recognizing Emily Marshall as a "Women Who Lead Design" Honoree

Read the full article in the Memphis Business Journal  

 

Emily Marshall, HBG Design

The Memphis Business Journal recognizes Emily Marshall HBG Design Interior Design Leader as a "Women Who Lead Design" Honoree. 

Emily Marshall is proudly decisive about her biggest career achievement. It “undoubtedly lies in the growth and development of HBG Design’s interior design group.” Over her 14 years with the firm, she helped grow the team from four to 21 pros, calling it a rewarding endeavor. She says that’s given HBG a “unique edge in our integrated resort, entertainment, and hospitality market sectors.”

She adds that what also sets HBG apart is the teams’ collaborative approach of its architects and interior designers working hand-in-hand from the inception of projects.

Emily is focused on a few big professional goals, one of which is expanding the interior design team within its national offices, especially Dallas. Soon, she’ll work on designing a new Marriott hotel at the 100 North Main development. And she’s “profoundly invested in the holistic development” of team members — seeing their successes gives Emily pride and joy.

On trends: “One of the most exciting trends I’m seeing in our industry is the emergence of experiential and immersive food and beverage/restaurant designs. These spaces are meticulously crafted with attention to detail, where every design selection is thoughtfully curated and resonates purposefully with intention. What I find particularly captivating are the rooftop patio restaurants, uniquely designed to blur the lines between indoor and outdoor spaces. These spaces offer a harmonious environment that engages all the senses, creating unforgettable experiences for guests.”

Other articles featuring Emily:

https://hbg.design/hbgs-pick-of-the-trends/

https://hbg.design/hbg-dives-into-the-trend-pools-and-spas-at-casino-hotels/

https://hbg.design/hbg-designers-share-post-covid-design-solutions/


Lucas Oil Live: Excellence in Event Venue Design

Introducing Lucas Oil Live at Winstar World Casino & Resort, a world-class entertainment event venue designed by HBG Design.

Within the Dallas/North Texas resort market, this groundbreaking venue sets a new standard for live performances, blending cutting-edge design with operational efficiency to create a symphony of entertainment.

Guests step into the realm of Lucas Oil Live, where every element is meticulously crafted to amplify the energy pulsating from within. From the moment patrons set foot in the 6,500-seat amphitheater-style arena, they are enveloped in an immersive journey unlike any other. The design narrative unfolds with dynamic LED-lit concourses, guiding patrons towards the heart of the action while mirroring the rhythmic flow of music that awaits them.

Entertainment Venue Pre-function Space Design

Drawing inspiration from the rebellious spirit of rock and roll, Lucas Oil Live exudes a vibrant aesthetic that resonates with the soul of amplified music. Bold angles, colored lights, and distinctive glass elements converge to create a beacon of rock and roll rebellion, distinguishing this venue as a destination experience within the Winstar Campus.

Entertainment Venue Exterior Design

Entertainment Venue Interior Design

At the core of HBG Design's design philosophy lies a unwavering attention to detail, evident in every aspect of Lucas Oil Live. From the rebellious angles of the architecture to the streamlined customer experience at concessions, every element is carefully curated to ensure that guests can fully immerse themselves in the magic of live entertainment.

Lucas Oil Live Stage

The design team's commitment to operational excellence extends beyond the stage, with innovative solutions designed to accommodate a diverse range of events. Whether patrons are enjoying a concert, MMA boxing match, or banquet seating, the venue seamlessly adapts to meet the dynamic demands of any occasion.

Concert Venue VIP

And for those seeking the ultimate VIP experience, the Club Level and VIP area offer unrivaled views and luxurious amenities, ensuring that every aspect of the entertainment experience is indulgent and unforgettable.


HBG Design Welcomes Ray Mabry, AIA, as Dallas Office Leader

HBG Design Welcomes Ray Mabry, AIA, Industry Veteran as Dallas Office Leader and Principal for its National Hospitality Practice

HBG Design is pleased to announce that Ray Mabry, AIA, LEED AP BD+C, has joined the firm’s national hospitality practice as HBG’s new Dallas Office Leader and Principal. Ray originally hails from Abilene, Texas, and is a long time Dallas resident. His 24-year career in architecture has taken him across the country and around the world as a design leader, working for the last twenty years with HKS Architects in Dallas. Ray will serve HBG Design clients as Principal-in-Charge and Project Manager.

 

Ray is a veteran of leading complex projects in the hospitality and entertainment market sector, making him a perfect fit to lead HBG’s projects in the space,” says Nathan Peak, AIA, LEED GA, Practice Leader at HBG Design. “He is committed to leading HBG’s Dallas Office with great passion and enthusiasm as he forges new frontiers in the national hospitality and entertainment industry and helps HBG cement our footprint in the Dallas metro area professional community.”

Ray brings a wealth of design leadership and project management experience in the commercial hospitality industry for clients under most major brand flags in both urban and resort locations. His experience in the gaming sector also includes commercial gaming projects mainly in Las Vegas and Asia for various operators, and most recently MGM National Harbor. Ray has a project portfolio that spans across Europe, Asia, South America, the Middle East, and the Caribbean and has been instrumental in delivering brand hospitality designs that include the Hotel Drover in the historic Fort Worth Stockyards and both The W Hotel and Omni Hotel in Nashville, Tennessee.

As Dallas Office Leader, Ray will deepen his specialized focus on premium and luxury brand hospitality, gaming/entertainment, and conference/event venue design.

I share HBG Design's philosophy of crafting memorable experiences”, says Ray. “I take great joy in designing places where guests can unwind and escape from their daily lives, while providing the best possible experiences to my clients and their guests."


Hadsten Solvang: Hotel Transformation in the Heart of Wine Country

The Hadsten Solvang, Tapestry Collection by Hilton, is a charming 69-guestroom, 5-suite, two-story boutique hotel property located in the heart of Solvang, California, a Danish-inspired village in the Santa Ynez Valley just north of Santa Barbara. The area is known for its wine country tourism and delicious food and beverage offerings. Read more below about the HBG's Hadsten Solvang Hotel Transformation.

Previously known as Hadsten House, this 1970’s era motel-style property underwent a thoughtful renovation and a rebranding under the ownership of the Santa Ynez Band of Chumash Indians, in collaboration with Direct Investment Capital Enterprise.

HBG Design led architecture, interior design/FF&E design, and construction administration for the extensive 33,413 square-foot transformation of the property to achieve a unique hotel concept geared towards group lifestyle travelers.

Book your getaway here.

Hadsten Solvang, Tapestry Collection by Hilton

Read more about and download project information about the Hadsten Solvang Hotel Transformation here.

Hadsten Solvang, Tapestry Collection by Hilton

The Hadsten Solvang project is a transformation of a 1970’s Old Danish style hotel in wine country into a ‘Danish Modern’ boutique hospitality experience, featuring new indoor-outdoor bar and lounge amenities.

Hadsten Solvang, Tapestry Collection by HiltonHadsten Solvang, Tapestry Collection by Hilton

Tapestry Collection by Hilton represents an upscale portfolio of hotels that offer guests unique style and vibrant personality. Each handpicked property encourages guests to explore their local area, seek their adventurous side and create an authentic connection with the destination. The Hadsten Solvang, Tapestry Collection by Hilton brings a cool vibe to its authentic ambiance enabling guests to create their own travel story by immersing themselves in the hotel’s on-property food and beverage, fitness, and leisure offerings, or travel off the beaten path to explore the local wineries, vineyards, and tasting rooms.

Read about another HBG-designed Hilton property: the Canopy by Hilton Downtown Memphis Hotel.


Design Thinking: Resort Experiences for the Getaway Guest

Crafting Unforgettable Getaway Experiences: HBG Design's Expertise in Casino Resort Design

Welcome to HBG Design's exclusive Guest Journeys series, where we unravel the art of designing unforgettable experiences for casino resort guests. We are shining a spotlight on the getaway guest, exploring the key elements they seek when choosing their ideal weekend escape. As experts in hospitality and entertainment projects, HBG Design brings you four key elements we consider when designing for the getaway guest.

https://youtu.be/pXOo-XgNTtk

  1. Elevated Gaming Experience:

    Eagle Mountain Casino, Porterville, California

    For guests seeking a gaming-centric resort, HBG Design emphasizes creating a vibrant, immersive casino atmosphere. From arrival to departure, our goal is to elevate excitement, energy, and imagination, leaving guests eagerly anticipating their return.

  2. Escapism in Amenities:

    Cascades Pool Complex at Winstar World Casino Resort, Thackerville, OklahomaWe understand that guests in search of a getaway crave enticing amenities. Our resorts feature immersive pool experiences, on-site concert venues, and world-class spas. In-house concert venues inject an exciting energy, providing a dynamic live entertainment component that enhances the overall resort experience.

  3. Strategic Amenity Adjacencies:

    Oaklawn Racing Casino Resort, Hot Springs, AR

    HBG Design ensures that resort layouts are intuitive, facilitating easy navigation between gaming areas, accommodations, and entertainment venues. Clear wayfinding signage and well-planned amenity adjacencies ensure seamless access for all guests. We consider the flow of energy within the casino, creating distinct zones with varying atmospheres to cater to different preferences.

  4. Luxurious Accommodations:

    Four Winds South Bend Casino, Hotel and Spa - VIP Suite

    Our commitment to excellence extends to opulent and comfortable accommodations that exude luxury while providing the comforts of home. From suite-style rooms to high-end furnishings and modern amenities, we design premium experiences that resonate with our guests.

Join us in this exciting journey of creating unparalleled getaway experiences. At HBG Design, we continue to set the standard for excellence in casino resort design, ensuring each guest's escape is nothing short of extraordinary. Stay tuned for more insights and innovations as we redefine the art of hospitality and entertainment design.

 

 


RD+D Magazine on Form + Function: Finishing Touches

HBG designers Alexandra Milkovich, IIDA, NCIDQ, and Landon Shockey, NCIDQ, ASID, were quoted in the November/December 2023 issue of RD+D Magazine.

Many design details throughout a space help establish a brand’s identity. “Details add authenticity, meaning and humanity to an environment, sometimes in a subliminal way to evoke any number of emotional responses,” says Alexandra Milkovich, associate and senior interior designer, HBG Design. The effect could evoke authenticity, liveliness or serenity, a sense of seriousness or whimsy, a farm-to-table theme or urbane sophistication — you name it.

At the OAK Room and Bar at the Oaklawn Racing Casino Resort in Hot Springs, Ark., the vibe is refinement within a specific time — the early 1900s. Antique-inspired globe pendant lights, sculptures of jockeys on horses, historical photos of the track, and custom furnishings featuring high-quality fabrics support “an air of private club nostalgia,” says Landon Shockey, senior interior designer, HBG Design.

The OAK Room’s artisanal pottery elevates all menu selections. The venue’s wide-ranging menu, including a few traditionally down-home Southern dishes, get ritzy presentations on the dinnerware. “The plating coordinates well with the uniquely crafted menu selections,” Shockey says.

Read the November/December issue of RD+D.

 


Design Thinking: Resort Experiences for the Group Traveler

6 Best Practices for the Design of conference event amenities influenced by the preferences of meeting planners, and the attendees they represent.

Designing Experiences for the Group Traveler,  By HBG Design, with insights from Conference & Meeting Planner, Grace L. Jan, CMP, CAE, Director, Sales Operations and Corporate Events, Supernus Pharmaceuticals. Jan is a Maryland-based conferences and meetings planner with 35 years in corporate events.

 

At HBG, we are designing experiences that extend the group traveler's resort journey beyond the conference/event center.

Designing Experiences Group Traveler - Oaklawn Event Center, Hot Springs, AR

Designing Experiences for the Group TravelerMulti-purpose convention, conference and performance event amenities have become important economic drivers for resort Owners looking to round out their revenue generating opportunities. After years of remote work and employee separation, businesses are starting to find ways to bring their employees together, and regional resorts can offer fun and convenient locations to host business gatherings and meetings. At HBG, our event amenity designs for the group traveler have garnered national recognition as being well-designed, exciting, and flexible spaces that are also operationally and financially successful. 

After we successfully completed the stunning designs of the Gaylord Palms Resort and Convention Center in Orlando, FL, and the Gaylord Texan Resort and Convention Center in Grapevine, TX, HBG Design adopted our guest-focused design philosophy. We create event amenities that cater to the needs of both meeting attendees and planners, focusing on seamless accessibility and easy navigation to a diverse range of revenue-generating experiences.

When it comes to hosting successful events of all sizes, the design of multi-purpose resort spaces that can "multi-task" between business and leisure resort guests is paramount. Group travelers typically visit resorts during mid-week for conferences, trade shows, and meetings. They want services and spaces that support networking, relationship-building, learning, entertainment, and relaxation, requiring a variety of amenity options and wayfinding clarity to allow the group traveler's experience to extend beyond the conference and event center.

When it comes to choosing a conference event resort for their attendees, meeting planners have specific preferences and “must-haves” on their checklists. These insights can help resort Owners and designers target experiences that resonate with event guests:

 

Designing Experiences Group Traveler - Oaklawn Event Center, Hot Springs, AR

Designing Experiences Group Traveler - Oaklawn Event Center, Hot Springs, AR

1. High-quality service and convenience.

Regardless of the age of the hotel, delivering exceptional service is crucial. The first impressions made by bellmen and front desk staff significantly impact attendees' experiences.

To aid service and guest convenience, many newer properties are facilitating faster check-ins through technology such as their hotel apps, allowing guests to use their smartphones as room keys. This streamlined process enhances efficiency and improves guests' overall experience. In-room iPads to help enhance on-demand service from the resort is also an important feature, as seen at Oaklawn Racing and Gaming Resort, Hot Springs, Arkansas (images at left and right).

2. Ease of wayfinding access between the hotel and the event amenities is a priority.

HBG designers often plan our clients' resorts so that the hotel elevator lobby is located at the central point between each amenity element, making use of horizontal and vertical circulation. For example, at Four Winds Casino Hotel and Spa in South Bend, Indiana, HBG designers situated the main elevator lobby between the hotel registration desk and the main escalator access to the Ribbon Town Conference and Event Center. The elevator also takes group travelers directly to the second level event pre-function lounge, and continues upward to the third floor hospitality suites and the hotel's Edgewater Café bar and restaurant. This third level was planned and designed as break-out reception and gathering space in support of the resort's event activities.

3. Approachable comfort and luxury.

To ensure the comfort of group travelers, guestroom designs should prioritize approachable luxury, offering a variety of room layouts, selections and premium amenities, including quality bedding, toiletries, and luxuriously appointed bathrooms. Features like choices of pillow types, and complimentary robes and bottles of water in guestrooms go a long way in enhancing comfort.

Designing Experiences for the Group Traveler4. Functional meeting spaces and audio-visual technology

To attract and retain repeat meeting planner business, your event amenities must offer well-designed, flexible meeting spaces of diverse sizes and configurations to cater to a range of meeting needs. Outdoor landscaped event patios, terraces or lawns also offer distinct areas for gathering, weather permitting.

The Ribbon Town Conference and Event Center at Four Winds South Bend has strategically utilized the entire second floor to cater to both informal and formal gatherings. This includes areas for networking before events, with seating groups, two bars and an outdoor terrace, as well as designated spaces for formal meetings. To allow for flexibility and accommodate multiple groups, the smaller meeting rooms are located at the opposite end of the conference and event center from the main 10,000 SF ballroom. Additionally, the ballroom can be divided to create smaller meeting room spaces when needed. The planning and design of all areas have been well thought out with integrated A/V technology to enhance the space's suitability for high-end conferences and events.

Designing Experiences Group Traveler - The Guest House at Graceland Resort Conference Center, Memphis, TNEstablishing a strong partnership with a resort's in-house AV is essential for meeting planners. Offering reasonable prices for audio-visual services and packages will make a resort stand out to obtain more group business. Additionally, addressing the basic need for complimentary Wi-Fi for all guests and groups will differentiate a resort and boost its appeal for group bookings. By organizing focus groups with experienced meeting planners, resorts can gather valuable insights on necessary improvements in service and for upcoming renovations or new build projects.

5. Enhanced food options.

Resorts are focusing on offering better food options in their outlets, catering to attendees' varying dietary preferences and needs for grab and go snacks, bars and lounges for informal F&B centered meetings, and higher end F&B for both intimate and group dining. Additionally, coffee break and break-out areas are crucial in providing attendees with private spaces for networking and respite between sessions. This helps create a more inclusive environment and enhances the overall satisfaction of meeting attendees.

The group traveler to Oaklawn Racing and Gaming in Hot Springs, Arkansas, can partake from a number of restaurant offerings within reach of the event space--from the food court concourse, to the high end Bugler restaurant and First Turn bar, and The OAK Room and Bar. Oaklawn, with its unique dining offerings, makes for a unique conference and meeting location due to its 100+ year history of thoroughbred racing, an upscale design with convenience on a walkable scale, and views to the racetrack and Hot Springs' beautiful landscape beyond.

6. Mindfulness and well-being amenities.

As more guests incorporate mindfulness into their lives, a resort’s event amenities must adapt by providing different spa offerings and promoting spaces for relaxation. On-site spas can provide much-needed relaxation experiences after long days of sessions and networking events. Features like healthy menus, spas and fitness classes, and even in-room yoga mats or Peloton bikes offer a touch of home while traveling. Oaklawn's Astral Spa and Four Winds South Bend's Cedar Spa are both luxuriously designed spas near to the conference/event center and hotel amenities of each resort, offering full spa services and relaxing aqua thermal and lounge spaces.

Understanding the top amenities desired by meeting planners and attendees is essential for both new resorts and established properties looking to attract and retain business. Resorts can secure a competitive edge in the convention/conferences/meetings market by prioritizing excellent service, well-designed meeting spaces, competitive AV services, and catering to emerging trends. By doing so, they can create a memorable experience for meeting attendees, encourage repeat visits, and foster a desire to recommend the resort to others, including other meeting planners.

Represented projects include:

The Event Center at Oaklawn Racing and Gaming Resort, Hot Springs, Arkansas, Photography © Dero Sanford/Think Dero Photography

Ribbon Town Conference and Event Center at Four Winds Casino Hotel and Spa, South Bend, Indiana, Photography © Dero Sanford/Think Dero Photography

The Guest House at Graceland Resort Conference and Event Center, Memphis, Tennessee, Photography © Jeffrey Jacobs Photography

The Conference and Event Center at Sycuan Casino Resort, El Cajon, California, Photography © Chad Mellon Photography


Chris Wood Named an Emerging Leader of Gaming 40 Under 40

Chris Wood, a lead interior designer and key member of HBG Design, has been honored as an Emerging Leader of Gaming in the prestigious 40 Under 40 program. Organized by The Innovation Group and Global Gaming Business magazine, this recognition celebrates outstanding professionals under the age of 40 who have already left a significant mark on the casino gaming sector. Chris Wood's contributions and leadership exemplify the innovation and excellence driving the industry forward, making him a deserving recipient of this esteemed distinction. Click here to see the full list of nominees. 

2024 EMERGING LEADERS OF GAMING 40 UNDER 40 ANNOUNCED

LAS VEGAS – The Innovation Group, organizers of the Emerging Leaders of Gaming (ELG) program, and Global Gaming Business magazine (GGB) have announced the honorees of the Emerging Leaders of Gaming 40 Under 40, a program that recognizes professionals under the age of 40 already making significant impacts in the casino gaming industry.

The honorees were selected from a record-breaking number of nominations solicited from the broader gaming industry, and reviewed by an esteemed selection committee, including: Justin Carter, Senior Vice President, Regional Operations, PENN Entertainment; Kirsten Clark, Executive Director, International Association of Gaming Advisors (IAGA); Alex Dixon, President & CEO, Q Casino and DRA; Daron Dorsey, Executive Director, Association of Gaming Equipment Manufacturers (AGEM); Alan Feldman, Distinguished Fellow in Responsible Gaming, International Gaming Institute at UNLV; Kelly Hatch, Executive Director, Global Gaming Women (GGW); and Sheila Morago, COO and Partner, Trilogy Group.

From professionals across commercial and tribal operations, to supplier-side innovators and professionals driving new industry segments, the latest class of honorees reflects a diverse cross-section of gaming and an industry in evolution. “It’s an honor to help identify and showcase the remarkable individuals driving our industry into the future,” said Michael Soll, president of The Innovation Group. "The gaming industry will prosper and thrive because of the impact of young and talented people," continued Roger Gros, publisher of Global Gaming Business magazine, "The innovation and creativity they bring with them is truly the lifeblood of gaming. Our congratulations to all the honorees."

 

 

 


Alexandra Milkovich Named a 2023 Influencer of Architecture & Design

Our warmest congratulations go out to Alexandra Milkovich, IIDA, NCIDQ, an Associate and Senior Interior Designer at HBG Design San Diego, for her recent recognition as a 2023 Influencer of Architecture and Design by the San Diego Business Journal!

 

Alexandra Milkovich, IIDA, NCIDQ, is Associate / Senior Interior Designer at HBG Design. An award-winning hospitality and entertainment industry market leader and an enthusiastic member of San Diego’s design community, Alexandra was a 2022 ‘40 Under 40’ Emerging Leader of Gaming and served on the 2023 SpArc thought leader roundtable. Over her 14+ year career, she has crafted an impressive project portfolio, including Sycuan Casino Resort, Caesars Entertainment, and the Premier Rock & Brews Casino and restaurant.

Spotlight on Alexandra Milkovich: A Rising Star in Interior Design

A Passionate Design Enthusiast

SDBJ InfluencerAlexandra Milkovich is not only a talented designer but also a passionate member of San Diego's design community. She's actively engaged in thought leadership, serving on SpArc Interiors' industry roundtable in 2023 and contributing her expertise to the Southern California Chapter of the International Interior Design Association (IIDA).

A Rising Star in Hospitality and Entertainment Design

ELG Top 40 U 40Alexandra's impressive journey includes being named a '40 Under 40' Emerging Leader of Gaming in 2022 by Global Gaming Business magazine. Her influence extends to high-profile casino and hotel projects, as well as unique food and beverage venues both locally and nationally. Alexandra's dedication to understanding restaurant operations and product design through food blogging sets her apart in the industry.

Designing Experiences Worth Remembering

 

Eagle Mountain Casino

One of Alexandra's standout accomplishments was leading the interior design of the $226 million transformation of Sycuan Casino Resort in El Cajon, CA, where she brought four-diamond resort elegance to life. Her creativity also shines through at venues like Rank + File, a vintage-industrial craft brew house. Alexandra's expertise has not only elevated gaming establishments but also shaped the brand concepts for the premiere Rock & Brews Casino, Caesars Entertainment properties, and Eagle Mountain Casino, where she integrated cultural elements to create unique and targeted spaces.

Service Beyond Design

Alexandra's commitment extends beyond her design work. She's a sought-after expert, having served on the Practicum Item Writing Committee of the Council for Interior Design Qualification (CIDQ), where she played a pivotal role in shaping the NCIDQ Practicum Exam. She's also been actively involved with the International Interior Design Association (IIDA) in both the Southern California and Dallas Chapters, earning recognition for her groundbreaking designs.

Alexandra’s dedication to her craft, commitment to thought leadership, and impressive portfolio make her a well-deserving recipient of the 2023 Influencer of Architecture and Design award from the San Diego Business Journal!